These terms and conditions govern all services purchased through the Saltwhistle website. By completing a purchase, you confirm that you have read and accepted these terms. Please read them carefully before buying.

1. Who We Are

Saltwhistle is a professional services marketing consultancy and agency. We provide marketing services to a range of clients including small and medium-sized businesses, sole traders, and professionals in private practice. Services are delivered on a subscription basis by our team and selected partners.

2. Purchasing a Subscription

All services are sold as fixed-price subscription products directly through our website. Prices are shown on each product page. Payment is processed securely via Stripe at the point of purchase.

By completing payment you are entering into a commercial agreement with Saltwhistle and accepting these terms. Work will commence once payment has cleared.

VAT will be added to your order where applicable at the prevailing UK rate. If you are purchasing from outside the UK, VAT or sales tax may apply depending on your location.

3. Payments and Billing

All subscriptions are billed monthly in advance. Your subscription will renew automatically on the same date each month using the payment method you provided at checkout.

You are responsible for ensuring your payment details remain current. If a payment fails, we reserve the right to suspend the service until payment is received. Continued non-payment may result in cancellation of your subscription.

We reserve the right to charge statutory interest on overdue amounts in accordance with the Late Payment of Commercial Debts (Interest) Act 1998.

If your requirements change and a different subscription tier or product is needed, you will need to purchase the appropriate subscription at the relevant price. Mid-period changes to scope are not accommodated within an existing subscription.

4. Cancellation and Termination

You may cancel your subscription at any time by giving us not less than 30 days written notice. Notice must be sent to us by email. Cancellation takes effect at the end of the notice period and you will retain access to the service for the remainder of any period already paid for.

We may terminate your subscription immediately if:

• you are in persistent breach of these terms
• payment remains outstanding after reasonable notice
• you act in a way that is harmful to Saltwhistle or our team

We may also terminate your subscription for any other reason by giving you 30 days written notice. In that event, we will refund any unused portion of your current billing period on a pro-rata basis.

No refunds will be issued for subscriptions cancelled mid-month unless Saltwhistle has initiated the cancellation.

5. Delivery of Services

We will deliver services as described on the relevant product page at the time of purchase. We reserve the right to update or improve our service descriptions over time. Material changes to what is included will be communicated to active subscribers.

We will take reasonable steps to meet any timescales set out in the service description. Timescales are indicative unless expressly stated as guaranteed. Delays caused by you or by third parties are outside our control.

Where a service requires input or approval from you, for example supplying content, providing feedback, or accessing accounts, delays on your part may affect delivery timescales. We are not liable for delays arising from a failure to provide what we need in reasonable time.

6. What We Need from You

You agree to provide us with timely access to any information, assets, accounts or approvals reasonably required to deliver the service. This includes but is not limited to login credentials, brand guidelines, content, and feedback on drafts.

You confirm that you have the right to supply any material you provide to us, and that using it will not infringe the rights of any third party.

Written or oral approval of our work will be taken as authorisation to proceed. Where you request changes after approval, additional costs may apply.

Credentials and access should be shared securely. We recommend using a password manager for this purpose.

7. Approvals, Amendments and Cancellations

We will seek your approval before publishing or distributing work on your behalf. Approval may be given in writing or verbally.

If you request that work in progress is amended, halted, or cancelled, we will take all reasonable steps to action this. You will remain liable for any costs already incurred up to the point of the request, including third-party costs and disbursements.

8. Intellectual Property

All work produced by Saltwhistle remains the property of Saltwhistle until all fees due have been paid in full. On receipt of full payment, copyright in work specifically created for you and lawfully assignable to us is assigned to you, unless otherwise agreed in writing.

This does not apply to any underlying tools, templates, systems, or methodologies used in delivering the service. These remain the property of Saltwhistle at all times.

Any third-party content, stock imagery, software, or data included in our work remains subject to its original licence terms.

9. Confidentiality

Both parties agree to keep confidential all non-public information received from the other in connection with the services. This obligation applies to both parties equally and continues for three years from the date of your first purchase.

Confidential information includes but is not limited to: business plans, client data, pricing, processes, and the contents of any communications between us.

Confidentiality does not apply to information that is publicly available other than as a result of a breach of these terms, or where disclosure is required by law or a regulatory authority.

Each party will limit disclosure of the other’s confidential information to those within their organisation who need it for the purposes of the engagement, and will ensure those individuals are aware of this obligation.

On written request, each party will promptly return or destroy the other’s confidential information, including any copies held electronically.

10. Data Protection

Both parties will comply with all applicable data protection legislation, including UK GDPR. You are the data controller in respect of any personal data you provide to us. Saltwhistle acts as data processor and may use GDPR-compliant sub-processors in delivering the service.

We will process personal data only for the purposes of delivering the service and in accordance with your instructions. We will maintain appropriate technical and organisational measures to protect personal data.

11. Indemnity

You agree to indemnify and hold harmless Saltwhistle against any claims, losses, costs, or liabilities arising directly or indirectly from:

• material supplied, approved, or directed by you, including but not limited to copy, images, data, social media content, and press releases
• any inaccuracy or misrepresentation in information you provide to us
• your failure to obtain necessary consents or licences for material supplied

Any goods, data, or materials provided by you to Saltwhistle for use in the services remain at your risk at all times.

12. Limitation of Liability

To the fullest extent permitted by law, Saltwhistle’s total liability to you in connection with any subscription will not exceed the total fees paid by you in the three months preceding the event giving rise to the claim.

We are not liable for any indirect, consequential, or economic loss, including but not limited to loss of revenue, loss of profit, loss of opportunity, or damage to reputation.

Nothing in these terms limits liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be excluded by law.

13. Force Majeure

Neither party will be in breach of these terms or liable for delay or failure to perform obligations where this arises from events outside their reasonable control, including but not limited to national emergency, government action, acts of God, or failure of third-party systems.

Where a force majeure event continues for more than 30 days, either party may terminate the subscription on written notice. Any fees paid in advance for services not yet delivered will be refunded.

14. Online Purchases and Consumer Rights

Our services are sold to businesses, sole traders, and professionals purchasing in the course of their trade, business, or profession. By purchasing through our website you confirm that you are doing so in that capacity and not as a private individual consumer. Consumer protection regulations that apply only to private individuals do not apply to these purchases.

We reserve the right to decline an order at our discretion, in which case any payment taken will be refunded in full.

15. General

These terms are governed by English law. Any disputes arising from or in connection with them are subject to the exclusive jurisdiction of the English courts.

If any provision of these terms is found to be invalid or unenforceable, the remaining provisions continue in full force.

Our failure to enforce any provision of these terms at any time does not constitute a waiver of our right to enforce it in future.

These terms represent the entire agreement between us in relation to your subscription, and supersede any previous discussions or agreements.

We may update these terms from time to time. The current version will always be available on our website. Continued use of the service following notice of an update constitutes acceptance of the revised terms.